In Praise of the Purple Cow is a blog post by Seth Godin. It was posted on fastcompany.com in January 2003.
Read it. And see if it doesn't make eminent sense even today - especially today.
(And Seth isn't kidding about either, this is how he marketed his book on Marketing.)
Fired.
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Last night I had a call with a prospective client. I won't, yet, go into
specifics here. But one of the people on the phone was a big deal celebrity
who...
1 day ago
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