In Praise of the Purple Cow is a blog post by Seth Godin. It was posted on fastcompany.com in January 2003.
Read it. And see if it doesn't make eminent sense even today - especially today.
(And Seth isn't kidding about either, this is how he marketed his book on Marketing.)
Lancing.
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As more and more people in the ad industry are no longer in the ad
industry, as in matter of fact, now that the ad industry is no longer in
the ad indust...
20 hours ago
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