Mobile ads are low priority in agencies; usually churned out by junior creatives. But with iAd, the High Priests of Perfection at Apple are directly involved in the Creative process - and nothing less than ultra-trendy flawlessness will do!
It seems both Agencies and Clients are finding this out the hard way. (And we have to rely on some amateurish reporting from the WSJ to find out.)
If Dishes Were Wishes.
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This is the time of the year when, if you run your own business--and a
project-based business at that, you begin to really worry about the year to
come.
...
10 hours ago
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